Effective Date: July 24, 2026
Stapleton Sports Group ("SSG," "we," "us," or "our") respects your privacy and is committed to being transparent about how personal information is collected, used, and shared.
SSG operates multiple business lines, brands, programs, and online properties, including athlete representation and advisory services, NIL and marketing services, consulting, educational programs, Sports Agent Training, NBA Agent Exam, NBA Exam Prep, and other SSG offerings.
This Privacy Policy applies to stapletonsportsgroup.com, nbaagentexam.com, nbaexamprep.com, Sports Agent Training websites and pages, and other websites, landing pages, forms, checkout pages, digital platforms, social media interactions, and online properties owned or operated by SSG (collectively, the "Sites" or "Services").
The information we collect depends on how you interact with SSG.
1. INFORMATION WE MAY COLLECT
Contact Information
We may collect:
Name;
Email address;
Telephone number;
Mailing or billing information;
Organization or company information; and
Other contact information you voluntarily provide.
Athlete, Representation, and Advisory Information
If you are an athlete, parent, guardian, representative, prospective client, coach, or other person interacting with our representation or advisory business, we may collect information relevant to evaluating or providing services.
Depending on the circumstances, this may include:
Athlete name and contact information;
Parent or guardian information;
Sport and position;
School, team, or organization;
Athletic history;
Academic information voluntarily provided for recruiting, eligibility, or advisory purposes;
Statistics and performance information;
Recruiting information;
Offers, interest, and communications with teams, schools, brands, or other parties;
NIL and marketing information;
Professional history;
Social media information;
Photos, videos, film, highlights, or other athlete materials;
Contract or opportunity information;
Representation or advisory records; and
Other information necessary to evaluate, establish, or provide requested services.
Additional information may be collected pursuant to a separate representation, advisory, marketing, NIL, consulting, or services agreement.
Educational and Product Information
If you purchase or participate in an educational offering, we may collect information including:
Products purchased;
Course enrollment;
Program participation;
Appointment or session information;
Account information;
Product access information;
Questions submitted;
Educational communications; and
Customer-support information.
Purchase and Transaction Information
When you purchase products or Services, we may receive information such as:
Product or Service purchased;
Transaction date;
Purchase amount;
Payment status;
Order history;
Billing information; and
Limited payment-related information supplied by our payment processor.
Complete payment-card information may be collected and processed directly by third-party payment processors rather than SSG.
Website and Device Information
When you use our Sites, we or our service providers may automatically collect information such as:
IP address;
Browser type;
Device type;
Operating system;
Pages viewed;
Referring source;
Date and time of visits;
Site interactions;
Links clicked;
Cookie identifiers; and
Approximate location derived from IP address.
Social Media and Messaging Information
If you interact with SSG through Instagram, Facebook, or another social platform, we may receive information associated with that interaction, including:
Social media username or profile information made available through the platform;
Comments;
Direct messages;
Responses to automated messages;
Keywords used to request information;
Links clicked; and
Information you voluntarily provide in communications.
For example, commenting a designated keyword on an SSG social media post may cause an automated system to send you a direct message containing requested information or a link.
Forms, Inquiries, and Lead Information
When you complete an inquiry form, representation form, athlete intake, contact form, lead form, registration form, or similar submission, we may collect the information you voluntarily provide.
2. HOW WE USE INFORMATION
Depending on the nature of our relationship with you, we may use information to:
Respond to inquiries;
Evaluate prospective representation or advisory relationships;
Provide representation, advisory, NIL, marketing, recruiting strategy, consulting, or other professional services;
Communicate with athletes, parents, guardians, clients, prospective clients, schools, teams, brands, and other relevant parties;
Manage client relationships;
Provide educational products and programs;
Process purchases;
Deliver digital products;
Provide course access;
Schedule appointments and sessions;
Provide customer support;
Maintain customer and client records;
Send transactional communications;
Deliver information requested through social media or other channels;
Operate CRM and marketing automation;
Personalize communications based on interactions or interests;
Send educational or promotional communications where permitted;
Improve our Sites, products, Services, and programs;
Analyze Site and marketing performance;
Measure advertising effectiveness;
Maintain security;
Prevent fraud and misuse;
Enforce agreements and policies;
Maintain business records; and
Comply with legal, contractual, regulatory, tax, accounting, or other obligations.
3. REPRESENTATION AND PROFESSIONAL SERVICES
Information collected in connection with an athlete representation, advisory, NIL, marketing, consulting, or other professional relationship may be used as reasonably necessary to evaluate or provide those services.
Where appropriate and authorized, information may be communicated to relevant third parties involved in the services, such as teams, schools, coaches, brands, sponsors, attorneys, accountants, service providers, governing bodies, or other parties.
The collection, use, disclosure, confidentiality, and handling of information may also be governed by a separate signed agreement, applicable law, league or players association regulations, governing-body rules, or other professional obligations.
4. CRM AND MARKETING AUTOMATION
SSG may use customer relationship management ("CRM"), communication, and marketing automation technology to organize information and interactions.
Information from different interactions with SSG may be associated with the same contact or customer record.
For example, if you:
Submit an athlete inquiry;
Request information through Instagram;
Download a resource;
Purchase an educational product;
Register for a course;
Book a consultation; or
Communicate with SSG,
we may associate those interactions with your contact record.
We may use tags, categories, purchase history, inquiry information, communication history, and similar data to manage relationships and provide relevant communications.
5. COOKIES, PIXELS, ANALYTICS, AND ADVERTISING
Our Sites may use cookies, pixels, analytics tools, advertising technologies, and similar technologies.
These technologies may help us:
Understand Site traffic;
Measure Site usage;
Determine how visitors reach our Sites;
Measure conversions;
Understand advertising performance;
Improve user experience; and
Deliver or measure relevant advertising.
Information collected may include pages viewed, links clicked, device and browser information, Site sessions, referral sources, advertising interactions, and conversion activity.
Depending on our configuration, third-party analytics or advertising providers may process information through these technologies.
Available browser, Site, or third-party privacy controls may allow you to manage certain technologies.
6. HOW WE MAY SHARE INFORMATION
We may disclose information when reasonably necessary to operate our business or provide requested Services.
Recipients may include:
Website and hosting providers;
CRM and marketing automation providers;
Payment processors;
Email and SMS providers;
Course and digital-product platforms;
Scheduling providers;
Analytics providers;
Advertising platforms;
Social media platforms;
Cloud and technology providers;
Contractors and professional service providers;
Attorneys, accountants, or other professional advisors;
Teams, schools, coaches, brands, sponsors, or other parties involved in authorized representation, advisory, NIL, marketing, recruiting, or professional services; and
Other providers supporting SSG operations.
We may also disclose information:
At your direction or with your consent;
When reasonably necessary to provide contracted Services;
To comply with law, legal process, court order, subpoena, or regulatory requirements;
To investigate suspected fraud, security incidents, or unlawful activity;
To protect SSG, our clients, users, property, or rights; or
In connection with a merger, acquisition, financing, restructuring, sale of assets, or similar business transaction.
We do not sell personal information for money as part of our ordinary business operations.
Some privacy laws define "sale," "sharing," or targeted advertising more broadly than an exchange for money. Where legally required, applicable privacy choices will be provided.
7. PAYMENT INFORMATION
Payments may be processed by third-party payment processors.
Those providers may independently collect payment-card details, billing information, authentication information, fraud-prevention data, and other information necessary to process transactions.
Their processing is subject to their respective privacy practices.
SSG may receive transaction information such as purchaser identity, contact information, product or Service purchased, transaction amount, payment status, and limited payment information.
8. EMAIL COMMUNICATIONS
We may use email for:
Client and prospective-client communications;
Transaction confirmations;
Product delivery;
Course access;
Appointments;
Requested resources;
Customer support;
Educational information;
Business updates; and
Promotional communications where permitted.
Marketing emails will provide an applicable method to unsubscribe.
Opting out of marketing does not prevent SSG from sending necessary transactional, contractual, client-service, or administrative communications.
9. SMS AND MOBILE COMMUNICATIONS
Where you provide a telephone number and applicable consent, SSG may send text messages consistent with your consent and applicable law.
Message frequency may vary. Message and data rates may apply.
Where applicable, recipients may opt out of marketing texts by replying STOP.
Consent to receive marketing text messages is not a condition of purchase where prohibited by law.
10. SOCIAL MEDIA
SSG operates and communicates through third-party social media platforms.
When you interact with SSG through a social platform, both SSG and the platform may process information relating to the interaction.
Third-party platforms operate according to their own terms, privacy policies, and settings.
Information posted publicly through social media may be visible to others. Users should avoid posting sensitive or confidential information through public comments.
11. INFORMATION CONCERNING MINORS
Because SSG's athlete representation, recruiting, NIL, advisory, and related services may involve youth and high school athletes, we may receive information concerning individuals under 18.
When appropriate, SSG may communicate with or obtain information from a parent, guardian, school, coach, or other authorized party in connection with those services.
Our Sites and Services are not directed to children under 13 for the purpose of independently collecting personal information from them without appropriate authorization.
We do not knowingly collect personal information online from children under 13 in violation of applicable law.
If we learn that information has been collected from a child in circumstances requiring parental consent without the required authorization, we will take reasonable steps to address the information as required by applicable law.
12. DATA SECURITY
SSG uses reasonable administrative, technical, and organizational safeguards designed to protect personal information.
However, no electronic transmission, website, storage system, or online platform can be guaranteed to be completely secure.
Users are responsible for maintaining the security of their own accounts and credentials.
13. DATA RETENTION
SSG may retain information for as long as reasonably necessary for the purpose for which it was collected and for legitimate business, contractual, professional, legal, tax, accounting, compliance, security, and recordkeeping purposes.
Retention periods may differ based on the nature of the information and relationship.
Representation and client records may be retained for periods appropriate to SSG's contractual, regulatory, legal, or professional obligations.
14. YOUR PRIVACY CHOICES AND RIGHTS
Depending on your jurisdiction and applicable law, you may have rights concerning personal information maintained about you.
These may include rights to request:
Access;
Correction;
Deletion;
Information about certain uses or disclosures; or
Opt-out choices regarding certain marketing, targeted advertising, sale, or sharing activities.
These rights may be subject to exceptions and verification requirements.
You may also use the unsubscribe or opt-out methods provided in applicable marketing communications.
15. THIRD-PARTY WEBSITES AND SERVICES
Our Sites may link to or integrate with third-party websites, applications, platforms, or services.
SSG does not control those independent services and is not responsible for their separate privacy, security, content, or data-handling practices.
Users should review the policies of third-party services they choose to use.
16. INTERNATIONAL USERS
SSG's Sites may be accessible internationally.
Information may be processed or stored in the United States or other locations in which SSG or its service providers operate.
Privacy laws in those jurisdictions may differ from those of your country.
Where applicable law requires additional protections or rights, SSG will address those requirements as applicable.
17. CHANGES TO THIS PRIVACY POLICY
SSG may update this Privacy Policy to reflect changes in our operations, Services, technology, business practices, or legal obligations.
The current version will be posted with an updated effective date.
Where legally required, additional notice may be provided regarding material changes.
18. CONTACT US
Questions, requests, or concerns regarding this Privacy Policy may be directed to Stapleton Sports Group using the contact information provided on our official website.
© 2026 Stapleton Sports Group. All Rights Reserved.